Task. Motivation of existing employees, increasing brand loyalty, its value among industry experts
Solution. 2017 – INTELLIAS Fest. BURNING FEST, dedicated to the celebration of the 15th anniversary of the company. Three weeks of pre-event activity. Unique giant scenery installations, one of which – 5-meter Intellias Man – was solemnly burned. 18 various activities. Bright costumes of guests, created under the guidance of professional stylists and a music festival on the stage – performance of 3 groups, with Tartak group – headliner of the evening. 2 cities, 800 guests.
2018 – INTELLIAS. THE SIXTH ELEMENT. The unusual world of Intellias, created from the plots of science fiction films and comics. A gamified system of interaction between event participants was developed. Specially designed decorations, issue-related costumes, 15 various activities, announcing game-teaser-puzzle, which heightened the interest of employees in the very event. The event was simultaneously held in Kyiv and Lviv, 1000 guests in both cities. To unite employees, we held a TV link-up.
2019 – INTELLIAS. THE SURREAL WORLD. Traditionally, the event takes place in Kyiv and Lviv in the same format. The first event was held in Lviv at the Kavalier Boutique Hotel & Restaurant. In the capital, the Intellias party was hosted at Olmeca Plage.
Agency 42 has developed a concept for the IT company that is ideal for Intellias summer corporate event celebration – festival. And not in vain, because the world-known Tomorrowland took place at the same time – therefore the name Intellias L & was chosen. In order to immerse employees in the festival theme as much as possible, the location was divided into three zones – 3 stages, 3 DJs and 3 musical directions.
Usually, the festival has a deep meaning and thematic direction. Agency 42 developed the concept of surrealism for Intellias company where they reflected all the uncommonness of Dali’s creativity and ideas, optical illusions and combination of unusual forms. By the way, optical illusions fed nicely into a bright pink photo zone with paper fish (1.2 m in size) that were shining at night and were in the clouds.
Result. The best result, of course, is employees’ satisfaction after the event. And we are incredibly pleased that in both cases, more than 75% of the company’s employees expressed appreciation as for the event.
Due to the proper building of corporate culture, Intellias moved up for lines on the rating-list of the top 50 largest IT companies in Ukraine according to dou.ua (according to the results of the first half of 2019). Intellias company took the 8th position, having increased the number of specialists from 1220 to 1521 as of July 1.
Having exceeded the mark of “1,500 specialists,” Intellias received the highest overall score in the ranking of Ukrainian IT employers among companies with “more than 1,500” specialists according to the DOU survey. Intellias is now the best IT employer in Ukraine.
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